BAM KPIs

BAM KPIs

Next I my BAM Series, a post about BAM KPIs.


First the theory from the oracle documentation

Understanding KPIs

There are two major types of performance indicators: outcome metrics and driver metrics. Outcome metrics, sometimes called lagging indicators, measure business activity that a strategy is designed to achieve, such as return rate per month or average call processing time for the last moving hour. Driver metrics, sometimes called leading indicators, measure business activity that influences the outcome metrics. Continue reading